EP Huddle #40
Webinars are a great way to effectively showcase a product or service without spending too much money on travel. The available technology has improved so much that sales teams can now accomplish the same goals that used to require travel, face-to-face meetings and expensive travel budgets. Now, inside sales teams can do the same things from within an office.
Tools such as FaceTime, Skype, Go-to-Meeting, Web-Ex and Uber Conference are examples of the web conferencing and video technology that can help connect sales teams with customers. Here are two major ways to utilize these technologies to generate revenue.
As a team:
How can you leverage technology to build more awareness of your company within the market? You should have prospecting goals aligned to number of webinars delivered and number of prospects who attend these webinars. Your major focus is to create a way for prospects to learn about you and then find a way to get them into your sales funnel. In addition, how can you build a customer on-boarding curriculum to help your sales and product teams better equip your customers to be successful?
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